We build brands
that connect with
cool parents.
We know the baby, kids and toy world from the inside.
We connect brands with parents through thoughtful strategy, meaningful communication and the right sales channels.
What We Do
From brand strategy to day-to-day execution, we bring together the expertise your brand needs to grow in Türkiye.
Brand Strategy & Positioning
We clarify your brand identity, place in the market and commercial roadmap in Türkiye. From product curation and pricing to distribution and sales channels, we plan the decisions together.
- Category and competitor analysis
- Positioning and message hierarchy
- Product curation and pricing
- Market entry, distribution and sales channels
Digital Marketing
We manage Meta, Google and Criteo campaigns around shared growth goals. The aim is more than traffic: measurable, sustainable performance that reaches the right people.
- Media planning and budget structure
- Creative testing and measurement
- ROAS and customer acquisition cost optimisation
- PR, email, Google SEO and AI search visibility
Social Media & Content Management
We plan content that speaks the language of parents and manage your social channels with a consistent brand voice.
- Content strategy and publishing calendar
- Social channel management
- Community, comment and message management
- Influencer and parent-ambassador partnerships
E-commerce & Marketplace Management
We grow sales channels from your own website to Trendyol, Hepsiburada and Amazon. Product pages, campaigns and stock flows work together as one operation.
- Shopify, Ticimax and IdeaSoft setup
- Store experience and product-page improvements
- Marketplace catalogue and campaign management
- Integrations, stock and conversion optimisation
Media Production
We make your brand world visible through product photography, advertising films and short-form video. Production is planned around your campaign and publishing needs.
- Lifestyle and product photography
- Advertising and brand films
- Reels and short-form video shoots
- Creative direction, filming and editing
Limited brands. Unlimited creativity.
We work with a limited number of brands at a time.
By focusing on your products, priorities and ambitions, we become an integrated part of your business.
Our hearts
beat together.
With Pera Creative’s experience,
Kids and Hugs was born for curator parents.
Kids and Hugs was created for parents who see choosing products for children as an act of curation. Every product is selected with its design, function, materials and place in a child’s everyday life in mind.
Our own retail brand is where we also put our experience in brand strategy and execution into practice.
Since 2025, we have been Done by Deer’s distributor in Türkiye.
Discover Kids and Hugs ↗Let’s Build
Your Brand Together
